One founder’s story of money, trust and building a business in more than one country.
Money is never neutral. It carries the habits, fears and ambitions of the people who made it. This book is about what happens when it changes hands: between partners, across borders and, hardest of all, between generations.
Written for the people who create, protect and pass on value. Not a memoir of deals. A way of thinking about what lasts.
Wealth carries the temperament of whoever made it. Understand that, and many family disputes stop looking like arguments about money.
Financial, enterprise, human, reputation and decision capital. Why neglecting one puts pressure on the other four.
Putting a choice off looks costless. The bill is only postponed, and it compounds while it sits unpaid.
A first company shows the idea can work. A second turns that proof into something a buyer or investor can actually own.
The online edition is coming soon; print editions follow. Join the early-access list and you’ll be told first, with the subscriber launch price. Prices are shown in Australian dollars (A$) with US dollars (US$) alongside. A$ prices include GST for Australian buyers. US$ prices for buyers outside Australia.
Print to followThe flagship argument: why money is never neutral, and the five capitals that decide whether what you build lasts.
Launch bonus: the Book Circle Kit, free
Print to followThe same book, made to be carried, underlined and lent to the person who most needs it.
Launch bonus: the Book Circle Kit, free
Online edition · coming soonRead it tonight on any device. Includes the Five Capitals at a glance.
Argued Properly subscribers, first 14 days: A$16.99 incl. GST · US$9.99
ComingNarration planned after the print edition. Be told the day it is released.
The first edition of Money Has a Family Name, signed by hand and numbered. A personal card, and an invitation to the private launch conversation. Made to be given to someone whose name you want to last.
Numbers 1–100 offered to Argued Properly subscribers first. Also available: the Family Bundle (A$135 incl. GST · US$79): copies for each generation, with a family discussion guide. See all book options
Money Has a Family Name is about trust, capital and building across borders in the Gulf. These are some of the ideas it argues, chapter by chapter.
In the Gulf the relationship comes first. Bring the deck, but don’t lead with it. Lead with curiosity, patience and the full vision before the numbers.
Every cheque carries a family name, a national purpose and a control question. Read them in that order, and decide your answer before the question arrives.
Patience has a cost and a payoff. The founders who do well wait actively, and make sure their runway outlasts the deal clock.
Serious capital funds what it can see. A well-prepared, bankable project speaks its language far better than a pitch for a company.
The right partner opens doors and builds trust. The wrong one, or the right one on the wrong terms, can take control of what you have built.
What you learn in one Gulf market travels. But each country has its own institutions, pace and priorities, and expects to be treated in its own right.
For boards, family offices, client groups and leadership teams. Options include co-branded bookplates, a personal letter from Ryan and signed copies.
Fifty copies with a discussion guide, for your team, board or clients.
One hundred copies and a 45-minute virtual talk from Ryan on the five capitals.
Two hundred and fifty copies and a keynote. For conferences and client events.
