Books, courses, masterclasses, sessions and toolkits. Every one of them built on the same five capitals, so whatever you start with, the language carries through.
Print to followThe flagship argument: why money is never neutral, and the five capitals that decide whether what you build lasts.
Launch bonus: the Book Circle Kit, free
Print to followThe same book, made to be carried, underlined and lent to the person who most needs it.
Launch bonus: the Book Circle Kit, free
Online edition · coming soonRead it tonight on any device. Includes the Five Capitals at a glance.
Argued Properly subscribers, first 14 days: A$16.99 incl. GST · US$9.99
ComingNarration planned after the print edition. Be told the day it is released.
Print to followHardback, signed by hand and numbered, with a personal card and an invitation to the private launch conversation.
Numbers 1–100 offered to Argued Properly subscribers first
Three copies and a family discussion guide, so the conversation happens at the same table.
Books for your team or clients, with an optional discussion guide, a virtual talk or a keynote.
Learn to think about your family’s wealth the way the best families do. Finish with a strategy on a single page.
Founding cohort: A$429 incl. GST · US$260
Perspective, not news. Each month, one question that matters to those who own, govern or allocate capital.
Founding members: A$21 incl. GST · US$12 a month, locked for life
or A$319 incl. GST · US$190 a year
The paid, deeper version of the free self-assessment, with a personalised report and a short video from Ryan on each capital. No score or rating.
Forty-five minutes on one idea, then your questions. Recorded for subscribers who cannot attend live.
A shared language for your hardest decisions. Half a day in person, or two online sessions, built around your decision.
Two half-days on the Five Capitals Decision, alongside founders and family-enterprise leaders. Dates to be announced.
Founding cohort: A$979 incl. GST · US$590
Monthly sessions, two in-person days and a capstone family strategy on a page, with peers from other families.
Founding families: A$6,500 incl. GST · US$3,900; second family member 20% off
Three cities. Three days. One decision. An executive immersion for Australian, UK and New Zealand leaders, ending in a written decision and a 90-day roadmap for the board.
Founding seat · A$ fee includes GST
Ninety minutes. One decision. A clearer way forward, with a one-page perspective note within three working days.
After payment you’ll choose a time. Questions first? Email Ryan
For a decision that unfolds over time. Three sessions, three perspective notes, one consistent thread.
After payment you’ll choose your first time. Questions first? Email Ryan
Bring one decision. Ryan facilitates structured exercises and works through selected cases with the group. Ninety minutes online, once a month. First clinic: Thursday 3 December 2026, 2pm Bangkok time (6pm Melbourne and Sydney, 11am Gulf, 7am London). Up to 12 seats.
After payment you’ll receive your seat confirmation by email. This is a group session, not a private review, so bring only what you’re comfortable discussing with others. Questions first? Email Ryan
Walk in with a dilemma. Walk out with a direction, a written perspective and a 90-day plan within the week.
Five founding places: A$10,900 incl. GST · US$6,500
The questions, in the right order, ready to use: the Five Capitals applied to how your family governs its wealth.
Is succession prepared, or merely assumed? A structured checklist for the conversation most families postpone.
A starting structure for a family constitution, to be completed with your own legal advisers. Not legal advice.
For owners considering a sale or merger: the questions to take to your professional advisers before anyone else asks them.
For reading groups, family offices and leadership teams reading Money Has a Family Name together.
The workbook, templates and checklists together, with every future toolkit added as it is published.
A deeper read of all six pressures behind your Strategy Durability Index, with the questions to take to your board. Read statement by statement, with no overall score.
Any two A$539 incl. GST · US$320; credited against a Decision Session within 30 days
Every readiness dimension examined, with a checklist to take to your advisers before the first investor conversation. Read statement by statement, with no overall score.
Any two A$539 incl. GST · US$320; credited against a Decision Session within 30 days
A deeper read of your readiness to cross borders and commercialise IP, with questions for your legal and tax advisers. Read statement by statement, with no overall score.
Any two A$539 incl. GST · US$320; credited against a Decision Session within 30 days
All seven reinvention dimensions examined, with the questions to take to your leadership team. Read statement by statement, with no overall score.
Any two A$539 incl. GST · US$320; credited against a Decision Session within 30 days
Each executive completes the same review independently; the report shows where your answers agree, and where they differ. In development.
up to 6 executives; +A$385 incl. GST · US$230 each extra
Not sure where to start? The free Five Capitals Assessment shows which questions to clarify first and suggests one practical next step. For the business itself, try the free Boardroom Diagnostics.
Prices are shown in Australian dollars (A$) with US dollars (US$) alongside. A$ prices include GST for Australian buyers. US$ prices for buyers outside Australia. Decision Sessions, the Three-Pack and Decision Clinic seats are paid securely via Stripe; everything else opens soon, so join the list and you’ll hear first. Sessions and workshops are strategy and education, not financial, investment, legal or tax advice.
